Visual quality is vital in practically anything that is published on the web since it is the primary sense people use when online. That being said, a good web design must be sensitive to your user. No matter how competent your content is, your visitor may just prefer a much more uncomplicated web design with poor substance than stay a minute longer disoriented with all the unnecessary features your website displays.
The main goal is to contain your visitor’s interest as they navigate through your site. Web designers now consider the interactive aspect of the website to maximize the time of your visitors. As the web designing industry continues to discover ways to make their designs more effective and attractive, the trend provides website owners guidelines to enhance their websites.
Here are 10 Web Design rules you can apply:
1. Have quality content.
People land on websites because they are searching for something they need. Having substantial content gives your visitors the impression that your website is the go-to site for what they are looking for and will make them come back again. This also includes good writing and proper verbiage for the kind of users you are targeting.
2. Keep it simple.
Nothing ruins a good website but pointless splash pages and confusing links. Make your design clutter-free and pleasant to the eyes as this provides a stress-free experience for your visitors.
3. Create easy navigation.
Providing your users clear ways how to browse your website is a good way to direct them to the particular information they need or lead them properly to other features of the website.
4. No to congestion.
Since I’ve mentioned making it easy for the users, it doesn’t mean you have to ram everything in one page. Too many details on one browser create confusion and will turn away visitors because they are bombarded with various features at the same time.
5. Choose appropriate colors.
Yes you may like dark shades, but putting them all together in your website will make it seem gloomy and drab. Follow proper color schemes when creating your background and text. Choose colors that are inviting and pleasant and suitable to the kind of website you have.
6. Always test your website.
Ensure the usability of your website through continual tests. This is essential for every website owner because through these tests errors can be avoided.
7. Make it consistent.
A website that changes its pages at every click can annoy visitors. Make your design on all your web pages uniform to the overall theme to present a reliable view for your website.
8. Don’t exaggerate information.
Present only the essentials. Don’t use too many superfluous words to explain a simple fact. Say it as it is. This is not the way to impress your visitors—in fact you could lose your credibility with exaggeration.
9. Use white space.
With white space, your layout will be much more appreciated and visitors will be more relaxed as they browse through your website. This could work to your advantage especially if want your users to enjoy the essence of your website.
10. Steer clear of noise.
Have you experienced visiting a website where a sudden voice or music will play? I have and I hate it. It is not only irritating but also disturbs your concentration. Should your website need audio for particular contents, there’s podcast for that.
A weak design wastes a good content. There are only ten rules you can follow to help boost traffic in your website so capitalize on it. Do away with the complication and make your web design work for you.
Author Bio: Jeff Foster is the internet marketing manager of WebBizIdeas. His main focus is building and marketing quality content. Over the past 8 years he worked with clients to develop marketing strategies.